Complete Glossary of Internet Marketing Terms
We have arranged all the terms are in alphabetical order with a brief description and are cross-referenced with links to additional related terms and resources, wherever they seems necessary.
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z 0 - 9
Img tags
It’s an HTML tag used to define alternative text in place of a graphic in the event if that graphics cannot be displayed.
Index
It’s a search engine's database where it stores textual content from every web page that its spider crawls.
Invisible Web
It refers to the large amount of information on the web that is not indexed by the search engines.
Interactive Advertising
It’s a digital form of advertising spawned by the Internet that includes all formats of advertising utilizing the Internet, interactive television, wireless devices etc. The best part is that it engages the user and allows them to actively participate in an advertising sequences.
Impressions
It refers to the number of times people sees particular web page or advertisement.
Inbound links
Relevant links to your web site from across the internet.
IP Spoofing
It’s a deceptive practice of reporting an inaccurate IP address when connecting to web sites. IP spoofing is also used to redirect or trick the search engines into indexing a text only version of the site that’s optimized for higher SERP placements.
Informed search
It’s a form of search that applies to a regular search using directing properties.
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We did try our best to verify the accuracy of definitions in this glossary in accordance with the latest marketing trends. But still if there were any errors, omissions or double interpretations then we regret for that. If you think any of these terms may be define more reasonably or you can’t find any term you want explaining then please suggest it to us. We will update it in the glossary’s database.
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